In providing our Services, we may obtain personal information about your online activities over time and across third-party apps, websites, devices and other online services. For our Services, we use third-party online analytics services, such as those of Google Analytics. The service providers that administer these analytics services use automated technologies to collect data (such as email address, IP addresses, cookies and other device identifiers) to evaluate, for example, use of our Services and to diagnose technical issues. To learn more about Google Analytics, please visit www.google.com/analytics/learn/privacy.html.

In making our Services to be multi-faceted for your benefit, both we and certain third parties may collect information about your online activities to provide you with advertisements about products and services tailored to your individual interests. You may see our advertisements on other websites or mobile apps as we participating in advertising networks. Such networking allows us to better understand and serve our users by considering demographic data, users’ inferred interests and browsing context. These networks track users’ online activities over time by collecting information through automated means, including through the use of browser cookies, web beacons, device identifiers, server logs, web beacons and other similar technologies. The networks use this information to show advertisements that may be tailored to individuals’ interests, to track users’ browsers or devices across multiple websites and apps, and to build a profile of users’ online browsing and app usage activities. The information our advertising networks may collect includes data about users’ visits to websites and apps that participate in the relevant advertising networks, such as the pages or advertisements viewed and the transactions performed on the websites or apps. This data collection takes place both on the delivery of our Services and on third-party websites and apps that participate in the advertising networks. This process also helps us track the effectiveness of our marketing efforts.